How it works

We believe information is power, but too much can downright drown a gal when it comes to finding the right products to run her household and keep her looking her best. You take pride in the life you’ve curated, and we want to make sure you spend your time and money living it well by connecting you to the people you know you can trust... and, of course, to have little fun along the way.


Share a review

Head over heels about a product? Share it with your community through our groundbreaking interface—tell your story with the simple tap of a heart, or get creative with photos, drawing a picture, or sharing a gif.


Browse and discover

Discover new products by browsing the feed to see what your friends (or the entire InGoodCo. community) are talking about, or search by category if you're looking for something more specific. Find something you love? Just tap the "BUY" button... it's yours.


Ask for help

Not finding exactly what you're looking for? Want feedback on a product you've been eyeing? Send a request for a specific product recommendation to your friends (we call it an SOS)—the answers have never been closer.


Want to be in good company?